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Posts from the ‘Career Productivity’ Category





Name: Tricia Molloy

What is your current role? Corporate leadership speaker; mentor; and author of “Working with Wisdom”


Tricia Molloy is an expert on developing a positive mindset to reduce stress, improve work-life balance and achieve goals. She specializes in empowering emerging women leaders. She is also the author of Working with Wisdom: 10 Universal Principles for Enlightened Entrepreneurs and the CRAVE Your Goals! and DESIGN Your Ideal Life! ebooks.

Briefly, describe your career journey.

I got my degree in broadcast journalism from NYU and aspired to be a TV news anchor. I ended up working in radio in New York City and Phoenix, primarily producing call-in talk shows. In 1988, I started a PR firm and have been doing that for almost 30 years. In 2004, I began writing a book that would help other business owners capitalize on opportunities and deal with challenges. And, about half way through writing it, I realized I should start speaking about this. Today, most of my focus is on my speaking business, for clients like Home Depot, Marriott, and CDC.

What would you say is your greatest achievement?

My kids, Connor and Allyson. They are the kind of people that I would hope to be great friends with, even if they weren’t my kids. They both graduated with honors in three and a half years from the University of Georgia and are pursuing careers that they love.

On June 20th, you’re set to talk to our Birmingham WICT SE chapter.  Can you tell the readers of this blog a little bit about what to expect at the event?

Most people who are good at achieving goals have one thing in common– and that is a positive mindset. The five CRAVE steps that I’m going to share at the event, like using affirmations and being grateful, will help them to develop that mindset so that they can achieve their goals faster and easier.

What big “Aha” moment will the attendees walk away remembering?

I think there are going to be a lot of “aha” moments.  But the one that comes to mind is that it’s all about making conscious choices. When you start to be more aware and more intentional in your choices, it helps lead you to where you want to go.

In your workshops, you talk a lot about goal-setting, why do you feel this is so important to our professional and personal lives?

Life is busy and hectic. Without a list of goals to focus on and letting others know about your goals, it’s hard to move forward and enjoy success. Goals empower you.

What is the biggest mistake that holds people back from achieving their true success?

I think a lot of people doubt whether they deserve to be successful. That’s the key. You must recognize you deserve it to move forward. Otherwise, you become apathetic, and you tend to self-sabotage.  If you don’t feel you deserve it, chances are you are never going to get there.

As a work-life balance expert, what should we focus on to find balance in a 24/7 world?

First, decide on the “why.”  And what I mean by that is: what would you do, be or have if you had more time, energy and other resources? Once you know “why,” it’s easier to make better choices, learn new habits and develop new skills that will lead to better balance. It’s about having that goal.

Name a famous leader who you think has mastered the art of work-life balance. And tell us why.

I don’t have a famous person in mind; however, every time I speak, I am inspired by leaders who share their candid balance stories.  A couple of years ago when I was doing a program at Marriott, a leader named Gary shared his story with me.  Early in his career, he considered himself to be a hard-charging sales executive, but his supervisor warned him that he was in danger of burning out and that he needed to find a “trigger” to help shift him from work to home or personal mode. He thought about it and decided his ‘trigger’ would become his garage door opener. At the beginning of the day, when he pressed the opener he would shift into work-mode.  And at the end of the day when he returned home, the door opener would signal he needed to be present with his wife and his children and to spend time recharging. He said it didn’t happen immediately, and it wasn’t easy; but eventually, he learned to make that shift, which he credits with saving his job, his marriage and most likely his life.

What is the best career advice for an emerging leader?

My advice is to decide your own definition for success, both professionally and personally.  I find that too many people pursue goals that they think they should have or what their parents or others expect of them.  That leads to failure and frustration. There’s no right or wrong, as long as it’s your definition of success.

WICT’s theme this year is “Be Fearless.”  In what ways do you find that “being fearless” has helped you in your career or helped your clients?

My advice is to fight fear with gratitude. You can’t feel fear and gratitude at the same time. The quicker you shift into counting your blessings or writing in a gratitude journal, your fear will just naturally dissipate.

For more information about Tricia Molloy and her programs, go to   Also, if you’re in Birmingham on Tuesday, June 20th, don’t miss Tricia’s CRAVE YOUR GOALS! seminar for WICT SE.

Mid-Year Reflection

Contributed by: Karen Huffaker


The year is almost half over – – What are your Career Goals?

Now that we are nearly half way through 2017, where are you with your New Year’s goals?  I’m sure they probably included a healthy lifestyle, exercise, new dietary habits, organic foods, dream vacation, more time with family, etc.   But did they include your career goals for this year?

I’ve hardly had a chance to reflect on the year so far, but I know some of the career steps I should incorporate for the remaining part.  Consider not just goals but specify the action items that will help to reach some of your short-term goals.

Search – Survey the internet and other sources for webinars, videos, free online courses, and workshops for relevant information for knowledge boost.

Book-a-month – A former executive of ours was a voracious reader of at least one book per week – 52+ per year!  Easy for him, he traveled around the country regularly and had the time to read.  I’m not a speed reader, and as a commuter my time is limited, but a more realistic goal for me is one per month.  There are so many great books available for women to glean great career advice from and put into action for themselves.  My current read is, “If I Knew Then What I Know Now: Secrets to Career Success from Top Women Leaders,” by Erin Wolf.

Keep a notebook – Fill it with salient points from your book reading, tips from co-workers, bullet points from conferences attended, pearls of wisdom from mentors, etc.  Otherwise you’ll forget most of them. It’s nice to look through them as a recap at year end.

Membership – Commit to membership in an organization such as WICT.  Take full advantage of their offerings and new friendships.  Get involved, volunteer, ask questions, and learn what you can from other members that will help lead you further down your career path.

Lunches – Who doesn’t like to eat?  Even if you’re more on the introverted side, determine to put at least one luncheon per month on your calendar.  Mix it up: an internal customer, external contacts, an association member, former co-worker, or mentor.  Stay connected and build those relationships.  Make your focus on them and what’s going on in their work-a-day world. You’ll get as much out of it as you can put into it, and gain a wealth of benefits in the process.

Mentoring – Seek a mentor or be a mentor, depending on where you are, or better yet, both!   No matter how early or late in your career, you’ve no doubt gained a number of experiences you can share.  There are many formal mentoring programs available but don’t wait for an opening. Pursue your own mentoring relationships.  I sought out an informal mentor several years ago who was an internal customer but also a long-time WICT member; she made initial introductions for me in our Chapter. She no longer works with me but we have maintained our friendship through a mutually beneficial mentoring relationship.

Follow a blog – Pick a topic that’s relevant or meaningful in your area of expertise.   Listen to the experts and follow feedback from others in the field.  There are many new ideas and methodologies that are worth exploring!   If you have an interest and something valuable to contribute, submit your own blog post.

Brand yourself – What would the person standing next to you at a networking event want to know about you?  Don’t be shy; share (enthusiastically) what you do that’s interesting or important.  Also, share what you have done that’s outrageous.  If you haven’t done it yet, what do you plan to do – your next outrageous career goal?  For me, it was returning to college as a single mom and finishing my degree.  And joining the WICT Southeast Board of Directors!






Name Parker Geiger III

Where do you currently work? CHUVA Beyond

What is your current role? CEO and Founder





CHUVA Beyond offers image and brand development services to all levels of business professionals. Chuva means “Rain” in Portuguese.  And like rain, CHUVA is about helping clients adapt new form and meaning. Parker Geiger III is the president and founder of CHUVA Beyond. Industry professionals recognize Mr. Geiger as one of the most innovative and experienced Image Training and Professional Development leaders in the country. Since 1986, he has developed and implemented training solutions and effective results for companies and individuals, including WICT.


Your company, Chuva Beyond, helps individual business people create personal brands. Can you talk about what personal branding is and why it is vital to advancing one’s career?

Your personal brand is simply your reputation. Everything you do and say produces an emotional connection with other people.  Therefore, you should be in control of that to define how you want to proceed. If you don’t someone else will, especially on social media. It’s very vital that one manage how their brand is seen.

 How do you start thinking of yourself as a brand?

Know who you are.  That’s where it all starts. People get very overwhelmed, but it’s a development process because you will be building your brand until you retire. So, don’t try to develop it overnight, you must be fluid with how your brand changes. There are lot of different tools out there to help you get there.

Name a famous leader with a great personal brand and tell me why?

Oprah Winfrey. She has a brand that when you hear her name, it’s respected. Look at the things she has gone through as a child, very traumatic, and she just persevered and built a brand over time. 

What’s the first step you need to do to create a strong personal brand strategy?

To be successful, you must manage three things: your visibility, your image and your performance. One of the first steps I suggest to my clients is for them to make a list of questions for each of those segments; then, email a questionnaire to colleagues for their constructive feedback. You could just ask them 2 questions: “what do I do well” and “where could I grow within my profession”. When building a brand, focus on your strengths. Understand there are challenges that can hold you back, but don’t make them a priority.

What are the top branding mistakes that hold people back?

The biggest mistake that people make is that they give too much weight to one thing. For example, they focus solely on performance, image or networking and they don’t create a balance.

How can your personal brand increase visibility?

There’s what I call the off-line and on-line visibility. On-line is, of course, is social media, but also LinkedIn. LinkedIn is becoming your resume, so you don’t want it to be static.  Post pictures and video to bring some life to your profile so it sets you apart from other people. For off-line visibility, you could volunteer to work on projects.  But make sure you don’t over promise.  Get involved in the community to gain visibility. Find the organization that might be of value to you and help them, so it’s a win-win for everyone.

Talk about why image is important to career development.

You’ve got to look the part. We’ve becoming so relaxed with image that we have let fashion dictate how we dress for work. You can incorporate fashion into your image, but you don’t incorporate image into fashion. Stay updated. If your look is unkempt or dated, the perception is that your skillset and approach is outdated or sloppy. Your image should be reflective of your position, your organization and your customers because it’s the first thing people see. 

What are the biggest wardrobe mistakes that you see people make?

Pay attention to the fit and styling so it looks good on you. The biggest mistake that women make is the length of their jacket and shirt sleeves.  For men, it’s their hem, which can look too baggy and looks sloppy.

WICT’s theme this year is “Be Fearless”.  In what ways do you find that “being fearless” has helped you or helped your clients? How would you advise emerging leaders to incorporate these lessons into their approach?

Don’t listen to other people’s opinion and follow your instincts. We get fearful when we listen to other people.

For more information about Parker Geiger and Chuva Beyond programs, go to  Also, if you’re in Atlanta on Tuesday May 23rd, get more tips on how you can refine your image by attending the WICT SE’s Empowerment through Style seminar